Loro Piana is the symbol of Italian excellence.
Its relentless quest for unparalleled quality over six generations in the textile industry, has established a vertically integrated company with uncompromising standards in sourcing, luxury manufacture and service, and the determination to evolve respectfully in the world.
The company is recognized for its savoir-faire in crafting the finest raw materials into fabrics of rare excellence, including cashmere and Baby Cashmere, vicuña and the highest quality wools. This know-how has made it a global reference for fabrics both for clothing and interiors.
Loro Piana’s collections of modern classic garments and signature accessories for men, women and children, originally launched in the 1980’s, offer a wardrobe of ‘solutions’ for the lives of discerning clients around the world, who seek clothing and accessories that offer the very best of nature’s raw materials transformed through ever-evolving Italian know-how into products which make their lives more beautiful.
The key identifying factor of a Loro Piana product is its appeal to the sense of touch, an instant communicator of comfort and unparalleled quality.
Loro Piana’s activity naturally focuses on protecting the wildlife and environments from which it gathers its precious raw materials, as well as preserving and developing the manufacturing know-how needed to transform them.
Today the company is recognized by Loro Piana advocates for its unique, understated style. These confidential connoisseurs seek it out for its superlative quality, sensorial richness and a very distinct low-key elegance, perfectly balancing functionality and comfort in astutely imagined garments for modern life. Loro Piana has established a new classicism that transcends trends, logos and seasonality; highly pertinent in a world attempting to redress the unsustainable nature of our disposable culture.